Eudoxia is a new brand of French cosmetics that draws its powers from the virtues of plants that grow naturally between the Mediterranean sea and the summits of the Valley of Wonders.The direct sale channel is the most practical way to communicate on the originality and unique richness of the brand. For this we choose WooCommerce, a Wordpress online marketing solution. This solution allowed us to enhance the range by presenting the products in their natural setting. We produced a photo spread to highlight the origins of the cosmetic formulas as well as the passion and know-how of the brand's creator. All the while making sales the priority.